Saturday 15 October 2011

Patents ! Protection ? Or Opportunity ?

This week Apple brought action in the Federal court to prevent rival Samsung from selling it's Galaxy Tablet 10.1 in Australia.  A temporary injunction was granted on the grounds that Apple claims that Samsung has infringed it's patents on the Apple IPad.

Patents open a complex can of worms - as anyone in the pharmaceutical industry will attest.   They are designed as a protection for intellectual property, but they can equally be misused to built a protective wall and shield against legitimate competition.

The IPad and Galaxt 10.1 are certainly similar products, but the depth of that similarity is something that will need scientists to determine - and in all probability they may disagree and fail to come to a united conclusion.  What is at stake is a huge amount of money when one product is denied market share for even a short period of time - and that in an industry when  innovation makes most new products innrelevant in a matter of months.

In this case, the battle is joined between two giant, cashed-up companies who can afford an army of  top line barristers and technical experts to argue their cases.   Had one of the litigants been a hapless inventor of modest means - the battle would have been lost before it even entered the court doors.    In this modern day and age, litigation is the preserve of the rich !

This case has all the makings of a classic battle.  It is something that could ebb and flow for years, because even when the court delivers a finding the way is open to appeal, and the winner can be expected to pursue a further claim for compensation.

While this is going on, one company has a clear field to market it's product.   At issue is the fine line dividing where further improvement take intellectual property into a new dimension.

Pity the poor judge trying to figure that out !

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