The most romantic day of the year is with us again. Today, enormous quantities of roses will be presented - along with greeting cards professing unlimited love. Florists agree that together with " Mother's Day ", " Valentin's Day " is the busiest day of the year.
There will be well - and some not so well - thought out stunts and proposals of marriage. These will probably range from proposals during a romantic hot air balloon ride to the efforts of sky writers to deliver the message.
The rewards to commercial interests will be huge. Every newsagency will have a display of cards to commemorate the day - and keep the till ringing. Newspapers will devote well paid columns to allow a personal message to be printed for all to see - and the jewellers expect a bonanza from couples would receive an affirmative answer to the age old question.
Cynics look down their noses and reject Valentines Day as just another commercial exploitation - but then they say the same about Mother's Day - and of course Christmas.
There are probably not too many roses handed out in places like Baghdad and Sudan these days - but it would be a sadder old world if the spirit of love was allowed to die by the proclaimers of " humbug ". The roses and cards bring an element of cheer and colour to what would otherwise be the drab and dingy world of humanity !
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